How Floyd Mayweather and Victor Ortiz Hijacked the MMA Media*
This article would be bound to foster hatred towards me if anyone read the site, but I'm just doing what all the cool kids are doing: looking for hits, any way I can. After all, with a title like this, you know I've got all kinds of spiteful things to say about the MMA media. Well, not really. And well, kind of.
In case you don't go out much, boxing is having a big event this weekend. Floyd Mayweather is fighting Victor Ortiz. It's a solid substitute for the anticipated money match between Mayweather and Manny Pacquiao. Ortiz isn't what I'd call a live underdog per se, but it's a proper match on its own. Ortiz is fresh off his win over the previously undefeated (and heralded) Andrew Berto (a fighter still containing a healthy dose of raw talent). The fight itself is amazing, and worth viewing. Both fighters were hurt, but Ortiz proved to be more durable.
Ortiz is billed as a brawler with a puncher's chance. And this is more or less correct. But he's a brawler with skill too. How else to explain how of his 33 fights he has knocked down every opponent? On top of that there's the worry that Mayweather's age (at 34) could be a factor. After all, in the ring, age isn't a factor until you're being asked how many fingers the doctor is holding up. The pugilistic cherry on top is a fantastic undercard: the type of undercard boxing is simply not known for. Prospects (Saul Alvarez and Pablo Cano), veterans (Alfonso Gomez), and an aging legend (Erik Morales) populate what makes for what should be boxing's most respectable event all year.
I'll never be on the same ground as some of my fellow MMA fans who think these so called "peripheral" fight sports are not worth watching just because MMA is so comprehensive in its exploration of fight technique. Boxing is a brilliant, unflinchingly brutal, and beautiful sport. A sport appropriately dubbed the 'sweet science' for its violent marriage of technique, and passion. This is what confuses me about MMA fans: how could you possibly value a fight like Forrest Griffin vs. Stephan Bonnar, or Chang Sung Jung vs. Leonard Garcia and not find any interest whatsoever in the Morales/Barrera trilogy, De La Hoya/Mosley 1, or Jorge Arce vs. Hussein Hussein 1? It boggles my limited mind how this could be.
I'm fascinated when an MMA site takes the time to cover sports that highlight components of MMA on their own. I write for Head Kick Legend after all. But what I don't get is how the discussion between the two sports is being framed as adversarial.
Josh Nason posted one of the most ill advised pieces I've ever seen written when he declared that MMA won the combat sports war when UFC 132 delivered a great night of fights while boxing failed (Wladimir Klitschko had defended his title in an uneventful fight against David Haye, which Haye would later blame on an injured toe). What exactly defined victory there? Because it certainly wasn't PPV buys. The difference in quality wasn't debatable, but then neither was the lameness if you were to compare the Klitschko/Haye fight to another HW fight at the time: Alistair Overeem vs. Fabricio Werdum, which existed right there in the same shit space as said boxing match.
Brent Brookhouse would respond, quoting Anthony Pace in describing the boxing vs. MMA meme as a 'war of fiction'. It still is, but you wouldn't know it judging by the coverage over Mayweather/Ortiz. Luke Thomas thinks that if Ortiz wins, the UFC needs to put on a super fight. Jonathan Snowden isn't shy about which card is better either.
Well, yea, it's a Fight Night. Floyd Mayweather sells, always has, and the boxing brass have finally given a main event proper support with a great undercard. Of course boxing is selling the better fights. Likewise, nobody's gonna compare ESPN Friday Night Fights to UFC 137. Thomas' comments are even more bizarre. Whatever reasons the UFC has to put on a superfight, they should be completely organic, and not in any way influenced by what boxing is doing, or has failed to do. That would be the supreme fool's errand.
The idea of a "superfight" deserves discussion on its own, in addition. After all, in MMA when we talk about a superfight, we're talking about Georges St. Pierre vs. Silva, or Anderson Silva vs. Jon Jones. In both cases, the significant size differences deserve reflection. And they ignore their respective career paths. GSP has legit contenders in front of him, especially if Diaz beats Penn. Meanwhile, Jon Jones' last fight was for the belt for god's sake.
Luke does hit on a salient point. If I understand him correctly, this war, no matter how fictitious, could pay dividends for the UFC if Ortiz wins. Why? Becayse they finally have the platform to validate Dana's criticism of boxing, while expanding on the stigma of the UFC's virtuous attitude towards their fans. "Boxing never gets anything f---ing right!", Dana would undoubtedly tweet, except now the strength of network television sits comfortably on his shoulders.
Still, this divide is a false one. If it ever feels real, it's entirely because of the silly read meat polemic Dana and Arum throw at one another. Meanwhile, fans lap it up, eager to regurgitate their invective. But it's silly. While the political structures warrant comparison, the competitors do not. Have we forgotten that Penn is fighting Diaz? Or that Edgar is fighting Maynard? On the flipside, Mayweather/Ortiz is a great event. Now sing kumbaya you idiots (and take the poll after the jump).
*Myself Included**.
**Not that I count.
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I know a fair number of boxing fans
mostly older folks, and while this is purely just my own limited experience, they’re as frustrated with boxing as everyone else. They’re all Filipino, so they love them some pacman, but they’re also fully exasperated by boxing and don’t have as much interest in it as they used to.
The artful muppet formerly known as KrmtDfrog.
Please read my sardonic wit and over-blown sense of self over at headkicklegend.com
by Cory Braiterman on Sep 16, 2011 1:35 AM EDT reply actions
yeah, boxing’s doing great. floyd can’t even sell out the venue for this weekend. they’ll be comping a TON of tix.
boxing pushing a usually weak undercard plus maybe 1 big name fighter against someone the average fan has never heard of…..is not building boxing. it’ s just milking a big name b/c boxing fans know they get 1-3, maybe 4 big name fighters per year. what a joke. no wonder i stopped watching.
Gatti. Dekkers. Pele. Aoki. Kang. Vanderlei. Basillio. Harry Greb.
by theworldsoldestsport on Sep 16, 2011 1:41 AM EDT reply actions
Not only is it a Fight Night...
It’s a terrible Fight Night card with literally one fight that has any relevance, and the relevance of that fight is far from the apex of the division right now. Absolutely terrible card.
Staff Writer, BloodyElbow.com, Follow me on Twitter @lelandroling
"Two things are infinite: the universe and human stupidity; and I’m not sure about the universe." - Albert Einstein
Exactly
I’d love to defend the card and say it promises a solid night of action (which is possible), but there are simply no interesting narratives, and zero stars. Why haven’t I followed you on twitter? You’re one of the best things about BE damnit!
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by David Castillo on Sep 16, 2011 2:59 PM EDT up reply actions
It’s a terrible Fight Night card because of Mayweather. Period.
The MMA Encyclopedia. Shooters: Pro Wrestling's Real Life Tough Guys Coming Soon!
by Jonathan Snowden on Sep 16, 2011 3:42 PM EDT up reply actions
The sad thing is this Fight Night is soooo bad
I might buy Mayweather instead, and boxing usually bores me as much as an old episode of Three’s Company. Dana couldn’t throw the hardcores even one decent fight?
formerly NeilLomaxFan
by BrothersGottaAndyHug on Sep 17, 2011 12:19 AM EDT up reply actions
Hey Dave!
Thanks for the shoutout!
Josh Nason - Freelance MMA Journalist
Twitter.com/JoshNason | WGAMradio.com
A mention from HKL
is no shoutout, and to clarify, I never said anything bad about you personally. I think you typically do fine work, but on that night I thought you were thoroughly wrong. Just saying.
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by David Castillo on Sep 16, 2011 3:01 PM EDT up reply actions
The world has grown up, we don't believe in boxing anymore
Now that the world knows that there is no real single organization that provides boxers to truely test themselves to determine who the greatest in the world is, we have learned that no true champion exists. It’s also just a sport for punchers. Yawwwwnnnn.
I’m not sure why this isn’t said more. Boxing has always been corrupt and it’s champions get their belts on the backs of lies, deceit, and media manipulation by a small handful of promoters. After all these years, they’ve never grown up. They are only about the paycheck. It’s actually a very sad example of the worst part of human nature.
by Bryan Stone on Sep 16, 2011 2:55 PM EDT reply actions 2 recs
One thing you could have (and friggin’ should have) touched upon is how much mma fans opinions on boxing are shaped by a mostly imaginary, or at least greatly exaggerated view of what plagues boxing. It is a manichean world-view similar to the “Zuffa Myth” that has been constructed so that MMA fans can feel confident that everything is good in MMA because it is so unlike that awful boxing when in reality nothing is ever so clearly black-and-white. I am sure we’ll see many of these such comments being expressed over the weekend.
I would definitely
agree with that, but this was written at the last minute, and I wanted content on the site. Your thesis deserves far more exploration and thought, and if I trusted myself to do the concept justice, I would, but I don’t, so I won’t.
On the “everything in MMA is great” point that was also brought up by Snowden, and you, I agree but I don’t think it’s as sinister as some hexagonal psychological ploy. Because MMA itself is so dynamic, it’s easy to get that impression that is, at least in my opinion, sometimes warranted. On paper, UFC 134 wasn’t actually that good (Schaub, Barboza, and Cane were supposed to get easy wins), but was pure gold as it played out. I wouldn’t say this is typical of MMA, but it happens enough, and the UFC gives undercard fighters a real spotlight. Boxing doesn’t have that pedigree, at least to that extent. I’m not the hardcore boxing fan I used to be (and no it has nothing to do with MMA), but those are my impressions.
Anyway, just glad to see some votes for more science content. I don’t get a whole lot of feedback on that stuff, and it requires proper work, so if it’s worth it to you guys, it’s worth it to me.
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by David Castillo on Sep 16, 2011 7:43 PM EDT up reply actions
The UFC is hosting an event going head-to-head with Pacquiao before their annual four-fight per annum deal kicks in on Fox and I’m ‘bizarre’ for suggesting the UFC would want to strategically push their events to challenge or defeat boxing’s more marquee events based on new opportunities? That is rich, David. They literally lifted a main event from another event to create an event that would serve as a contrast to Pacquiao’s fight – and the idea it’s all coincidence, hee haw, is laughable – and you don’t think they’re opportunists?
I also note in the article the UFC can’t upend their business on account of what boxing fails or doesn’t fail to produce, but when opportunity knocks flexibility is key. That’s not really a controversial notion. It also coheres with UFC business practices and tactics.
Follow me on Twitter: @SBNLukeThomas.
?
The UFC is hosting an event going head-to-head with Pacquiao before their annual four-fight per annum deal kicks in on Fox and I’m ‘bizarre’ for suggesting the UFC would want to strategically push their events to challenge or defeat boxing’s more marquee events based on new opportunities? That is rich, David. They literally lifted a main event from another event to create an event that would serve as a contrast to Pacquiao’s fight – and the idea it’s all coincidence, hee haw, is laughable – and you don’t think they’re opportunists?
Where did I take issue with these claims? By all means, quote me. I know I’m not very bright, but give me the credit of not ignoring the UFC’s very real desire to take this newfound FOX vehicle out for a test spin. What I took issue with was your specific suggestions on the superfights that “need” to be made in the absence of boxing producing their one and only. For boxing, yes, Mayweather/Pacquiao is the ‘one and only’.
I’d argue MMA doesn’t have a ‘one and only’. Jones is going through sports puberty, having just won a title. GSP could still have contenders (if Ellenberger crushes Shields, and Diaz beats Penn), and issues of weight should be addressed in the connecting thread throughout all this (Anderson might be embarrassed by Jones, and GSP might be embarrassed by Silva). Maybe I’m just the only blind man that thinks these fights need be groomed first. Give the fighters proper opponents in the weight class they’re unfamiliar with (Silva notwithstanding, though I’d still like to see Silva fight a contender before challenging Jones should it happen).
Again, these should be completely organic. In the context of opportunism, flexibility is one thing. And I consider Velasquez/Dos Santos an example of that: after all, neither guy is a PPV monster, but they absolutely need to fight with the unfamiliar champ having been out for what will be a full year. Hubris (such as a Jones/Silva or Silva/GSP) is another.
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by David Castillo on Sep 17, 2011 4:20 PM EDT up reply actions

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